88

Score

Ad 3899971166966000

Ran 1 month

Inactive
Hook
92/100
Persuasion
74/100
Vibes
85/100
Execution
62/100
Credibility
88/100
Sign up for free to see scores
Target GenderFemale
Target Age25-34
Production StylePolished
Speaker POVExpert, Influencer
Emotional ToneTrust, Aspiration
Wellness FunctionSleep
StartedJul 10, 2026
EndedAug 16, 2026
Duration1 month

Description

This advertisement features a segment from the television show Good Morning America, where Mindy Kaling is discussing her favorite health products with two hosts. The visual focus is on a table displaying Ritual brand products, specifically clear bottles of their multivitamin capsules and blue and white bags labeled "Essential Protein Daily Shake." In the audio, Kaling endorses the Ritual products, stating that the protein powder is "delicious but it's not too sweet" and praising the multivitamin as "super clean" with "all the fish oils that I need." The core advertising message leverages this celebrity endorsement to promote Ritual supplements, reinforced by on-screen text overlays that read "Spotted on Good Morning America with Mindy Kaling👀" and encourage viewers to "Shop her favorites💛."

Keep exploring

Unlock full ad intelligence

Sign up for free to see scores, targeting data, and AI-powered analysis for every ad.

Sign Up
Ritual: Ad 3899971166966000 | Divisadero