88
Score
Preparing Nello Supercalm Drink Mix for a Calm Girly Arc
Ran 6 months
InactiveTitle
Preparing Nello Supercalm Drink Mix for a Calm Girly Arc
Description
This advertisement for nello SUPER CALM features the preparation of a calming drink mix in flavors like Raspberry Lemonade and Strawberries & Cream. On-screen text claims, "The High Cortisol Puff Era is OVER!" as a woman mixes a stick pack containing Magnesium Glycinate, Ashwagandha, and L-Theanine into a glass of water using an electric frother. The video uses upbeat music and lifestyle imagery of a woman in a bathrobe to promote the product as a clinically-backed way to "get calm today." The core message markets the supplement as a solution for reducing cortisol levels and achieving a relaxed "calm girly arc" aesthetic.
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