Ad 955583797054357

Description

In a university setting, a male interviewer with a "nello" microphone speaks with a female student about the difficulties of staying focused while studying, standing next to a wagon filled with red boxes of Nello Superfocus drink mix. On-screen text reads, "We just helped 50 students on to LOCK IN & stay energized for finals. Here's how... Hint: It involves Alpha-GPC, Lion's mane, & Rhodiola," while the final screen urges viewers to "LOCK IN for yourself today with Nello Superfocus!". The interviewer explains that the product contains a patented form of Alpha-GPC, Lion's mane, and caffeine designed to double one's focus, and he hands a free box to the student to help her get "twice as much done." The core advertising message promotes Nello Superfocus as an effective energy and concentration supplement to help college students combat distractions and study more efficiently during finals.