88

Score

Ad 1522893815455894

Ran 8 months

Inactive
Hook
92/100
Persuasion
74/100
Vibes
85/100
Execution
62/100
Credibility
88/100
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FormatDemo/How-To
Target GenderFemale
Target Age25-34
Production StylePolished
Speaker POVExpert, Influencer
Emotional ToneTrust, Aspiration
Wellness FunctionSleep
StartedDec 29, 2025
EndedJan 22, 2026
Duration8 months

Description

This video is a promotional advertisement for a coffee alternative beverage called MUD\WTR, featuring a father and his young son preparing the drink together in a kitchen. The video follows a step-by-step process where the child helps pour milk over ice while the father explains the product's composition. He describes MUD\WTR as a blend of cacao, masala chai, turmeric, cinnamon, and functional mushrooms like Lion's Mane, Cordyceps, Chaga, and Reishi, which are visually highlighted with graphics. The narrator emphasizes the health benefits, claiming it supports focus, energy, and the immune system without the jitters or crash associated with coffee. He demonstrates how to prepare the drink by mixing the powder with hot water using a handheld frother—which is offered for free with a starter kit—and then combining it with the milk. The video concludes with the duo enjoying the drink, a mention of a money-back guarantee, and a final playful sign-off from the child saying "Peace!" before displaying a promotional offer.

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Mudwtr: Ad 1522893815455894 | Divisadero