Ad 2385892671877410

Description

The video shows a person struggling with late-night insomnia, awake at 2:22 AM and 2:53 AM, tossing in bed and sketching at a desk. A voiceover and matching purple on-screen text express frustration, stating, "not sure why I'd even bother to try to sleep" because "your brain's on for good." After stirring a beverage in a purple mug, the person gets into bed, turns off a salt lamp, and is shown sleeping peacefully to the sound of calm piano music. The ad ends with a purple "m+" logo overlaid on a shot of the mug, promoting the "m+" sleep-aid drink as a solution to calm an overactive, creative mind at night.