Ad 37042885525327047

Description

The advertisement features Functional Nutrition Expert Kelly Leveque preparing a glass of LMNT Watermelon Salt and later drinking a can of LMNT Black Cherry Salt Sparkling Electrolyte Drink while playing outside with her children. Through on-screen text and voiceover, Leveque states that self-care is a gift to her family, and that LMNT provides her with 'sustained energy throughout the day.' A close-up of the sparkling drink can reveals its specific formulation: 500 mg sodium, 130 mg potassium, and 30 mg magnesium, explicitly stating there is 'No Sugar - No Caffeine.' Ultimately, the ad promotes LMNT as an essential wellness tool for busy parents, ending with the brand's logo and the slogan 'STAY SALTY.'